Nairalander Chicastle gave BBNaija reality show a definition that marketers should think about. Chicastle said;
It’s an advertisement show where majority companies bring in their products, and set up a game with money on it for the house mates while viewers sit back and watch
What a succinct definition when taken from a marketing perspective. Or what’s your opinion.
True. Some companies may be making serious profit as Big Brother sponsors. They should sponsor Cashable Igbodefender Gifts also.
That is it, BBN is a money making show both sponsors, advertisers, contestant etc..
Yes
This is real business opportunity.
Yes