SEO is a very powerful technology in today’s digital world, but you will get better results only when you use it in a right way. Therefore always consult with an experienced digital marketing agency amsterdam. If you are a beginner then you will definitely have some mistakes. For example, you have studied SEO techniques and started implementing them, without knowing their right way, and after several months you have noticed that your website remains stagnant, and your ranking has not improved. What’s wrong? Here are a few tips you need to keep in mind while doing SEO.
Target the right keyword.
During keyword research, you will find many keywords that have thousands of search volumes, and then you start calculating that more search volume, more revenue, and then the problem starts from here. If you are a new blogger or have a new website, in the first step, initially if you are targeting highly competitive keywords then it can be very difficult to rank on Google. Now, what is the solution? You have to narrow down your niche and make a list of those keywords that have low competition but a decent search volume.
Don’t know your target audience
The most basic principle of SEO is that you should know your target audience first. After knowing your potential audience, then you can jump to the next step like keyword research and further process. Many marketers think they know their audience and then they fall into the trap, knowing your customer actually means that knowing your audience behavior at a very granular level. You should keep yourself updated on what your consumers are buying and what they are searching for.
This is the most critical technical issue sometimes you may have seen the status code like the Error 404 page not found which indicates that when the dialogue between the users and server (your website) gets interrupted or breakdown then you may have to face this kind of technical problems. But why does this happen? Maybe your website takes too much time to load. Maybe the response time of your website has over 5 seconds. Your server denied access to the page. Therefore the crawler is unable to reach that particular page. Since 2014 Google announced that all websites should be protected through HTTPS protocol. If you are dealing with this kind of problem then website development amsterdam gives a permanent solution to your problem.
Building poor quality links
Nowadays search engines are smarter than you, their algorithms immediately caught you if you are doing spammy tactics. Thousands of back links from tons of domains will probably improve your domain authority and eventually your ranking, but if you are doing black hat tactics or adding poor quality links, or just buying as many links as possible this process will definitely degrade or demote your ranking.
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